Uncover insights by bringing all your customer data together—including Dynamics 365, Office 365, and third-party data sources—with the security and privacy you require.
|Access data with out-of-the-box connectors or custom integrations.|
|Easily compose data flows using Azure services.|
|Integrate profiles, KPIs, and predicted outputs with a Power BI desktop connector.|
Fully understand the customer journey across channels by using contextual information and artificial intelligence that matches customers with previously ambiguous activities and profiles.
|Improve segmentation and predictions using inferences.|
|Infer high-confidence links and relationships between your data and known individual or organizational customers.|
Guide your decisions and processes by applying artificial intelligence to predict outcomes across your business.
|Automatically create and deploy highly effective machine learning models for your specific needs.|
|Identify positive and negative influencers on business predictions to plan follow-ups and help anticipate risks.|
|Grade business predictions for better process integration and automation.|
Better understand the customer journey—individually or in the aggregate—by composing role-specific visualizations that bring together customer profiles, interactions, metrics, inferences, and predictions.
|Define the metrics that matter to you and keep them up to date.|
|Easily build visualizations and embed them into existing tools and business processes.|
Identify and take advantage of marketing opportunities by creating granular customer segmentation based on transactional and behavioral data, inferences, and insights.
|Define dynamic segments based on a deep network of relationships.|
|Explore data visually to quickly find and access the data marketers need.|
|Use segments that are always up to date and based on complete customer journeys.|